ALCAR NEWS

AT ALCAR, EVERYTHING REVOLVES AROUND THE LATEST DEVELOPMENTS.

Here, you can find press releases, company updates, and product launches in one place. Stay informed about current trends in the European automotive aftermarket and discover the latest rim designs, events, and tips on wheels, tyre pressure monitoring systems, and tyres.

Top-News

Always in tune with the times: the latest from ALCAR

Innovation stems from inspiration – that’s the belief we hold at ALCAR.

Top-News

40 years of ALCAR – A success story

In 2024, the ALCAR Group, a leading provider of steel and alloy wheels, celebrates its 40th anniversary. Founded in early summer 1984 as “BBV Beteiligungsgesellschaft m.b.H.” in Austria, the company has evolved into a Europe-wide corporation that encompasses not only the distribution but also the production of high-quality wheels.

ALCAR News

14.10.2025 ALCAR News

Safely through the cold season

When temperatures drop and the first snow is on the horizon, it is time for a wheel change.

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16.09.2025 ALCAR News

ALCAR appoints Oliver Zepf as Managing Director Sales & Marketing

Experienced automotive executive takes on key position
Strengthening of the international sales and marketing strategy
Focus on market expansion and digitalisation

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22.07.2025 ALCAR News

ALCAR Group strengthens management team with procurement expert Philipp Hämmerle

Strategic reinforcement for ALCAR with procurement specialist
Experienced purchasing and logistics expert takes on responsibility for Procurement and Supplier Development

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09.07.2025 ALCAR News

Software updates for CUB devices

How customers stay up to date

• Ensure optimal use and a continuous supply of the latest software updates for Gen3, Gen4 and Gen4 Lite CUB devices

• One-time re-registration required. The process is straightforward and takes only a few minutes

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